Sylvia Allen, Allen Consulting, presented to our club on how to write a story and get it published by local news, as she has done for our club in the past.
- Public relations, social media, PSA’s for radio/tv, personal contact, e-mail, newspaper/magazines
- For the Twin Cities:
- Mpls-St. Paul Magazine
- Minnesota Monthly
- patch.com
- The Minnesota Woman’s Press
- St. Paul Voice
- North News
- MPLS-St. Paul Business Journal
- St. Paul Pioneer Press
- Star Tribune
- City Pages
- Visit St. Paul (CVB)
- Your local paper
- Interesting, newsworthy, timely
- The information you are providing must be interesting, whether you provided a scholarship to a Senior for college, gave toys to the toy shelf for Christmas, or picked up trash on a local highway, you have to make the story FUN.
- Photos
- Provide a couple of pictures with your story.
- Deadlines:
- Magazines … 60-90 DAYS
- Newspapers … three weeks
- Radio … three weeks
- Add all media names to your Twitter and Facebook lists
- Who to send to? Publisher, program director, features editor, sports editor, education educator … depends on what you are promoting
